PROJECT
Gin Collection Brand & Packaging Idea
Full gin packaging concept including label design, brand system, and cinematic 3D product visualization.
CLIENT
Mtj
ROLE
Packaging & 3D Design
STACK
Blender / Affinity
DURATION
2 months
One collection. Distinct personalities.
A self-initiated brand and packaging exploration for a fictional gin collection, connecting label design with cinematic 3D presentation.
01 / THE IDEA
Build a family of products that belongs together while giving each variant its own character. The challenge is in the balance: enough consistency to recognise the collection, enough difference to choose a favourite.
02 / THE IDENTITY
The design process explored label composition, typography, colour, and decorative detail. Each variation shares a clear hierarchy, with its own accent and visual rhythm. The system was refined across multiple layouts before moving into presentation.
03 / INTO THREE DIMENSIONS
I developed bottle scenes and render setups in Blender, testing light, materials, framing, and reflections. Close-up studies reveal the label work; wider compositions establish the atmosphere of the collection.
04 / THE WORKFLOW
Concept direction, vector artwork, packaging layouts, scene building, material development, lighting, and final output formed one connected process. Working across Affinity and Blender made it possible to refine the graphic design and its presentation together.
THE DETAIL THAT MATTERS
A convincing product image depends on the small things: the edge of a label, a controlled highlight, and the balance between the bottle and its background.
Project type: independent packaging concept for a fictional brand. The new portfolio cover is an AI-assisted concept visualisation; the original project includes my own label designs and Blender renders.
